Presenting at the PRSA International Conference permits public relations experts to exhibit their key learnings and network with thousands of their peers by leading breakout sessions at the most dynamic gathering of communications professionals in the world.
PRSA seeks presentations that are detailed and thoughtful and has the ability to arm participants with the knowledge and tools they can implement in their practice. Specifically, PRSA would like presenters who can demonstrate:
- Results-oriented best practices (which may have evolved as the result of a strategic shift or nimble tactical adjustment)
- Strategies and value propositions (with measureable outcomes)
- Solutions for organizational challenges (trust and reputation protection, staff development, internal communications, corporate social responsibility and social media integration)
- Key drivers of critical business functions (crisis communications, sales generation, customer relations, issues management, stakeholder engagement and research, legislative compliance, media relations, and shifts in behavior and perception)
- Organizational positioning (integrated marketing communications, brand identity and risk management)
- Core career competencies (diversity, ethics, leadership, collaboration, networking and influence)
The PRSA 2013 International Conference will be held at the Philadelphia Marriott Downtown. Attendees can save $250 off the registration fee when they register by March 1, 2013.
[Update: The PRSA 2013 International Conference Call for Presentations has now been extended through Monday, March 11, 2013 at 8 p.m. EDT.]
About the Public Relations Society of America
PRSA is the largest professional organization serving the U.S. public relations community. With a mission to “advance the profession and the professional,” PRSA provides news and information, thought leadership, continuing education and networking opportunities; sets standards of professional excellence and ethical conduct; and advocates for the business value of public relations and greater diversity among public relations professionals. Based in New York, PRSA comprises 112 local Chapters; 14 Professional Interest Sections that focus on specific industries and practice areas; and the Public Relations Student Society of America (PRSSA), which is active at more than 320 colleges and universities.