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January 18, 2012

Statement: PRSA Opposes SOPA and PIPA Bills

The Public Relations Society of America today released the following statement regarding its position on the Stop Online Piracy Act (SOPA) and the Protect IP Act (PIPA):

“We respect the protection of a company’s or individual’s intellectual property rights, while also firmly believing in the freedom of expression and the continuation of an open and unrestricted Internet. As such, we oppose the   Stop Online Piracy Act (SOPA) and the Protect IP Act (PIPA). It is the opinion of PRSA that SOPA and PIPA, as currently written, overreach, threatening the innovation and development of the Internet." ... Read More


January 13, 2012

PRWeek Highlights PRSA’s #PRin2012 Series in Column on Industry Leadership

PRWeek columnist Bruce Berger references the Public Relations Society of America (PRSA)’s #PRin2012 blog series as the basis of his Jan. 13, 2012, column exploring what constitutes “great leadership” in the public relations profession. Berger says that PRSAY, the PRSA thought-leadership forum, “recently predicted 12 trends that will change the industry in 2012. Lodged in the list … was this: the need for ‘great industry leadership’ to help the industry ‘become the management consultants of the 21st century.’”
 
PRSA’s #PRin2012 series examines 12 trends that will impact the public relations profession in 2012. T ... Read More


January 12, 2012

PRSA: Fed Transparency Is Wise Move For the Digital Age — CommPro.biz Op-Ed

Writing in the Jan. 11, 2012, issue of CommPro.biz, the Public Relations Society of America (PRSA) praises the recent decision by the U.S. Federal Reserve to implement greater transparency through the use of a strategic public relations and public outreach campaign.
 
In the opinion piece, PRSA Chair and CEO Gerard F. Corbett, APR, Fellow PRSA, says the “Fed’s newfound commitment to employing a robust and transparent communications strategy comes across as both a wise and savvy PR move, particularly given this point in time when ‘digital’ has fostered a new age  ... Read More


January 09, 2012

PRSA Praises Work of New York PR Firms in Crain’s New York Letter to the Editor

In a letter to the editor published in the Jan. 9, 2012, issue of Crain’s New York Business, the Public Relations Society of America (PRSA) praises the economic and creative benefits generated by New York City’s public relations firms. PRSA calls such firms as Text 100, Mr. Youth and GolinHarris, which were named to Crain’s 2011 “Best Places to Work” list as “shining examples” of the “quality and competency of work performed by the city's PR professionals.” ... Read More


January 09, 2012

PRNews Reports on PRSA's Business Leaders Survey and MBA Initiative

The Public Relations Society of America (PRSA)’s 2011 Business Leaders Survey is featured prominently in Jan. 3, 2012, article in PRNews. The article reports on several key findings from the study, including:
  • 97 percent of business leaders surveyed think CEOs themselves should understand the role of corporate reputation management; and 98 percent think it’s important for other C-level executives to have a working knowledge of basic PR skills.
  • 98 percent believe that business schools should incorporate instruction on corporate communications and reputation management strategy into MBA curricula.
  • Nearly all business leaders (98 percent) believe it will be impor ... Read More


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