Print Friendly Version Convert to PDF Convert to RTF
October 31, 2011

PRSA Voices Support for PRWeek Campaign to End Unpaid PR Internships

In a letter to the editor of PRWeek in the publication’s Oct. 21 issue, Keith Trivitt, associate director, public relations, at PRSA, voices the Society’s support of a campaign by the Public Relations Consultants Association (PRCA) and PRWeek to end the public relations industry’s use of unpaid interns.
 
Citing a recent update to PRSA’s Code of Ethics, which makes explicit the Society’s view that it is unethical not to provide some type of compensation to anyone who adds real value to a firm, Trivitt says the campaign should “engender a more equitable work environment for aspiring public relations professionals of all demographics.”
_______________________________________



Opinion: From PRWeek.com/uk: Feedback — Is the campaign to pay interns helpful?
Published: Oct. 21, 2011
 
Interns add value and deserve to be paid.
 
The campaign by PRWeek and the PRCA to end the use of unpaid internships by public relations firms is commendable in its effort to engender a more equitable work environment for aspiring public relations professionals of all demographics and economic backgrounds (“Nick Clegg Champions Campaign To end Unpaid Internships,” PRWeek, Oct. 13).
 
The ethical use of interns is an issue the Public Relations Society of America has long championed. In an update this year to our Code of Ethics we made clear our belief that is unethical not to provide some type of compensation to anyone who adds real value to a firm — whether that compensation is monetary or in the form of educational credits.If billable work is being performed by an intern, he or she deserves some form of legal compensation.
 
Moreover, it is vital that the global public relations industry focuses on the quality of professional experience and acumen that internships provide and the direct role that plays in an intern’s ability to obtain fulfilling postgraduate work.
 
We have a responsibility to prepare the next generation of PR professionals for more prosperous career prospects than ours. 
 
Keith Trivitt
Associate Director
Public Relations Society of America
 
 

< back

You must be logged in to view this item.




This area is reserved for members of the news media. If you qualify, please update your user profile and check the box marked "Check here to register as an accredited member of the news media". Please include any notes in the "Supporting information for media credentials" box. We will notify you of your status via e-mail in one business day.