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September 28, 2012

Padilla Speer Beardsley’s Fisher Receives PRSA’s Inaugural Technology PR Professional of the Year Award

NEW YORK (Sept. 28, 2012) — The Public Relations Society of America (PRSA)’s Technology Section has named Amy Fisher, APR, the inaugural recipient of its Technology Public Relations Professional of the Year award. The award  was established as a way to recognize Section members who have demonstrated outstanding service and notable contributions to the Technology Section, as well as to their employers and the practice of technology public relations generally.  

“Our panel of judges was impressed with Amy’s contributions to technology public relations, but also with her willingness to share her insights and expertise with her co-workers and fellow members of the PRSA Technology Section,” said Technology Section Awards Chair Joel Strasser, APR, Fellow PRSA.

Fisher joined the PRSA Technology Section in 2002. As editor of the Section’s monthly TechConnect newsletter, Fisher has overseen the development of more than 40 newsletters, encompassing more than 250 article submissions, Q&As, member profiles, event recaps and other content. She also is a frequent speaker at PRSA meetings and conferences.

In 1995, she helped build the foundation of Padilla Speer Beardsley’s technology practice. Thanks in part to her timely and valuable contributions, the agency has grown to become one of the Midwest’s top firms serving technology organizations worldwide. Today, as a Padilla Speer Beardsley director, Fisher manages a roster of clients working in mainstream technology applications and in niche vertical and emerging technology areas.

Fisher’s contributions to the practice of technology communications center around her ability to help technology organizations understand the role of public relations in supporting business operations, managing reputations, generating product sales and achieving other strategic goals. She also regularly shares technology public relations best practices with her colleagues and co-workers by lecturing at  local colleges, serving as a mentor to new professionals and participating in public relations conversations taking place in social media channels.

Fisher will receive her award during the keynote luncheon at the PRSA HyperConnections Summit, which will take place Sept. 27-28, in Atlanta.

About the PRSA Technology Section
The PRSA Technology Section is a community of agency and in-house public relations professionals who develop and implement public relations and/or marketing communications programs for technology companies or who use emerging technologies to conduct their routine business.
About the Public Relations Society of America (PRSA)
PRSA is the largest professional organization serving the U.S. public relations community. With a mission to “advance the profession and the professional,” PRSA provides news and information, thought leadership, continuing education and networking opportunities; sets standards of professional excellence and ethical conduct; and advocates for the business value of public relations and greater diversity among public relations professionals. Based in New York, PRSA comprises 112 local Chapters; 14 Professional Interest Sections that focus on specific industries and practice areas; and the Public Relations Student Society of America (PRSSA), which is active at more than 320 colleges and universities.

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