Connect 14 aims to equip internal communicators with the knowledge and skills to reach arguably the most important audience—employees and internal stakeholders.
“The PRSA Connect 14 Conference is the ultimate learning and networking event for internal communicators, or anyone grappling with the demands of modern business,” said Sean Williams, chair of the PRSA Employee Communications Section. “With breakout sessions focusing both on strategy and tactics, attendees will learn how to effectively reach the increasingly globalized, digitized and empowered workforce.”
The theme of the Connect 14 Conference is “Embracing Constant Change in the New Economy,” exploring the following:
· How to communicate internally during an external crisis
· Strategies for effective employee communications in a globalized and digitized environment
· The changing role of research in internal communications
· Communicating in environments of constant job insecurity
· And much more
The conference will be hosted at Loyola University Chicago’s convenient Water Tower Campus.
Keynote Speakers Demonstrate How Employee Communicators Serve as Leaders of Change
Connect 14 will feature three distinguished keynote speakers. Maril MacDonald, CEO and founder of Chicago-based Gagen MacDonald, will present the opening keynote presentation, “The Human Element of Change,” which will address the need to recognize and determine ways to successfully leverage the human element of change inside organizations, to manage momentum and drive business results. Other keynote speakers include Linda Dulye, president and founder, Dulye & Co, who will present, “7 Success Tips for Helping Managers Communicate and Connect.”
The following day, Tyler Durham, partner and managing director, Ketchum Change, Ketchum's change management, employee engagement and workforce communications consultancy, will speak on “The Changing Role of Research in Internal Communications.”
For more information or to register for the PRSA Connect 14 Conference, visit http://www.prsa.org/Conferences/Connect. Register by March 28 and receive $50 off of registration.
About the Public Relations Society of America
PRSA is the largest professional organization serving the U.S. public relations community. With a mission to “advance the profession and the professional,” PRSA provides news and information, thought leadership, continuing education and networking opportunities; sets standards of professional excellence and ethical conduct; and advocates for the business value of public relations and greater diversity among public relations professionals. Based in New York, PRSA comprises 112 local Chapters; 14 Professional Interest Sections that focus on specific industries and practice areas; and the Public Relations Student Society of America (PRSSA), which is active at more than 320 colleges and universities.
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