Last week, following reports of misconduct, daily fantasy sports websites DraftKings and FanDuel went on defense after a DraftKings employee released data about its weekly National Football League (NFL) contest early. Subsequent reporting found that the DraftKings won $350,000 on FanDuel and other employees of both sites had also scored big bucks betting at their competitor’s platforms. Claims of unfair practices ran rampant, and the two sites prepared crisis communication responses.
The Wall Street Journal
's Risk and Compliance Journal reached out to PRSA's 2016 national secretary Anthony W. D'Angelo, APR, Fellow PRSA
, to share his thoughts on how each company responded.
D'Angelo thinks the responses fell short. He stated:
"Have they done enough to restore public confidence so they can continue operating as they have? I say no. New regulations may be inevitable for fantasy game websites, but even so DraftKings and FanDuel should demonstrate what they’re doing to ensure data security and fairness for the sake of their own brands. Today they’re in a defensive posture, yet they can’t act defensively if they want to restore customer confidence. They might not be guilty of a crime and the employee who won big may not have had an unfair advantage, but that doesn’t matter. Public trust does."
To read more of D'Angelo's comments and to view the full article
, visit The Wall Street Journal
's website. (Note: You must be a subscriber of The Wall Street Journal
to view the article)