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February 05, 2014

PRSA Chair-Elect Kathy Barbour Discusses CVS Decision to Stop Selling Cigarettes

PRSA chair-elect Kathy Barbour, APR was quoted in a February 5 Digiday article discussing the CVS announcement on the decision by the pharmacy chain to stop selling cigarettes and other tobacco products to consumers.

The article offered insight about brands encouraging their employees to maintain healthy lifestyles, as well as what information employers can require their employees to disclose and the steps employers can rightfully take to acquire the information.

Barbour explained, “It is the trend to encourage work forces in support of healthier lifestyles, health and wellness — and to implement support programs to make that happen. I’ve seen other organizations take similar measures, though not by punishing with monetary fines.”

Read the full article here.
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