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October 29, 2014

PRSA Chair Joe Cohen, APR Discusses Diversity with PR Week

On Sunday, Oct. 26, PR Week featured an opinion piece by PRSA 2014 National Chair Joe Cohen, APR. Cohen discussed the moral obligation to address diversity in the public relations industry, as well as the strong business case for diversity. 

"It is certainly no secret that ethnic and racial minorities are underrepresented in the communications industry, but the actual numbers are staggering," said Cohen. "According to the PRSA Foundation, fewer than 10% of PR pros are black or Hispanic versus 30% of the US population, and growing to more than 50% by 2050." 

Additionally, Cohen discussed the strides PRSA and the PRSA Foundation have made to encourage diversity in the industry. This November, PRSA is celebrating Diversity Month - a call for professionals across the industry to take tangible actions to address the diversity challenge. Read more about PRSA and the PRSA Foundation initiatives, including a partnership with the United Negro College Fund, via the PR Week article

 

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